2025, Vol. 5, Issue 2, Part A

Concerns like sustainability and environment are given a lot of attention these days. In an effort to prevent health risks and lessen pollution, many consumers choose for "green cosmetics", which are eco-friendly lotions, makeup, and beauty items. Addressing sustainability issues requires an understanding of the dynamics of green behaviors and the variables driving their adoption. The profile of "green cosmetics" and sustainable, environmentally friendly cosmetics usage is the main topic of the present review literature.